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Recorded Webinars

Live Expert Panel - Sales Commissions, Should They Exist

A key reason commissions are put into place is to motivate, but does it really?

We have pulled together an expert panel of veteran sales professionals who have lived both sides of commissions (executive and rep) and they will be discussing live their perspectives on the future of sales commissions.

Topics Covered:

  • Are Sales Commissions really a motivator for Reps?
  • Do they help or hinder the companies overall customer experience?
  • A new way to think about compensation in the new buyer normal
  • The questions you should ask when structuring your plan for 2018
  • New compensation structures that motivates the entire company, because the customer journey should not start and stop with just Sales!

Crash Course | The New Normal of Sales

Hubspot wrote it best- "The sales rep is no longer in charge; in fact, it’s quite the opposite, as prospects now hold the power. It’s no longer about selling, it’s about helping."

How are you helping your customers and prospects?
Do you even know where to start to add customer value to your sales process?

In this webinar, you will walk away with the fundamentals to the modern sales process soup to nuts:

  • Sales Prospecting in 2017 and beyond
  • Turn your social media profile into an opportunity engine
  • Creating a prospecting email that clicks
  • Storyselling to overcome the noise and make real connections
  • How to convert from a salesperson to a Smarketer
  • How to inject the Customer Experience into everything that you do!

Bonus Content: The three questions you need to answer to yourself before you reach out to a single prospect? Don't pass go till you have the answers!

Prospect Successfully in the "New Normal"

At ZynBit we’re all about “sales” and there’s nothing hotter right now than the debate that is raging regarding sales prospecting. Whether you pound the phones successfully or are a master social seller, Derek's 20+ years in B2B sales has taught him one thing:

People dislike getting “cold called” or “cold emailed”

Even when it’s effective – and it CAN be – cold calling or cold emailing is disruptive and as a salesperson you always run the chance of turning a prospect off before they listen to your value proposition.

In this webinar, we traverse the topic of sales prospecting in 2017. How the phone, email, social and face-to-face all have a place in the “new normal.” And how solutions like ZynBit can help you prospect successfully in the “new normal” in 2017 and beyond.

Turn Your Social Media Profile Into An Opportunity Engine

Hey, I’m so glad your LinkedIn profile talks about your President Club wins! – Said no prospect ever!

In Sales today, it’s all about the customer and the journey the buyer takes to buy your stuff and things.

Then why is your LinkedIn profile all about YOU YOU YOU? Why is your Twitter full of kitten videos? I’m not even going to TALK about your Facebook!

Join Derek Wyszynski as he navigates the social media landscape and shows you how to take a resume on LinkedIn and a Twitter account with nine followers (thanks mom!) and turn them into engines that create opportunities to inform your prospects about the value you can provide them.

Crafting A Prospecting Email That Clicks

Have you ever spent hours crafting the “PERFECT” prospecting email, hit send, and then… crickets?

We feel ya! We've all been there too! But, sending prospecting emails is a way of life for most salespeople.

Salesforce reports that B2B buyers are 5x more likely to engage with a sales professional who provides new insights about their business or industry! So how do you deliver insights that will be READ?

This webinar will use real examples to show 6 elements every successful prospecting email should have and the 1 thing you should NEVER include. If you're looking to ramp up the effectiveness of your prospecting, you'll want to sit in on this one.

StorySelling - How great sales people connect to customers through storytelling.

People Remember 65 to 70 percent of information is shared via a story versus only 5 to 10 percent of information conveyed through statistics.- London School of Business

Using three basic types of stories can help you connect, strengthen relationships and influence customer behavior. We’ll cover how you can integrate these simple themes into your sales process; email prospecting, cold calls, qualifications meetings and demos.

  • Where we came from and what it means to the customer
  • The world we live in and what it means to the customer
  • The world as it should be

Bonus Content: Derek will talk about what he calls “micro stories” – short, emotional stories that can be interjected in any client interaction to make you and your brand memorable.

Salesperson Converted to Smarketer

Smarketer- A subject matter expert that knows how to connect with customers in the new normal.

There is the old way that people buy which harped on the relationship sales, then there is the new way where buyers see salespeople as adding friction to the buying process.

To be relevant in the new normal you have to bring value to the well informed buyer, how do you do that? Be a Smarketer!

In this webinar we will cover:

  • What are the catalysts that have resulted in a change in buyer behavior and how understanding this will help you adapt better.
  • How salespeople should respond to the new buying behaviors.
  • How to become a subject matter expert in your field.

Bonus Content: Derek will share real world tactics to expand your knowledge in your industry or field converting you from Salesperson to Smarketer!

Customer Experience is Sales 3.0

A Study recently put out by NewVoiceMedia shared some frightening realities:

  • 49% of customers that switched vendors did so because of poor Customer Experience.
  • 42% say they would not only leave but also post NEGATIVE reviews or share their NEGATIVE experience via social media!

As a Sales Professional do you think customer success is not your job?

If you think that way, you need to change your thinking! In this new normal, sales is normally the first impression a customer will get on what their overall experience will be and their success to directly tied to yours!

In this webinar Derek Wyszynski will cover:

  • The importance of Customer Success
  • Why Sales needs to change their thinking of "that's not my job"
  • And what you should do to embrace the customer experience everyday

Bonus Content: 5 Things to do today to promote customer experience today.